This Fridays marketing tip has to do with your buses.
Have you ever thought of your bus as a mobile bill board? According to internet sources American spend 2-3 hours driving a day. How do we reach those "captive" people who are looking your direction at the stoplight?
One simple idea is to put your website URL on the back of the bus and on the sides. Just putting a few extra stickers on the body, showing people where they can find more information on what you offer could prove to pay dividends.
Want to go to the next level? How about "wrappng" your bus? The picture above is of Pioneer Technology Center's Mets Lab. Using vynil wrap you can put a cool design, clear logo and pictures of your students in that brand new Pre-Engineering Lab out where people can notice.
How do you use your buses, vans and cars to get the word out?
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