4.23.2009

Some Marketing Ideas

A few marketing ideas for the Alliances that I heard while attending a meeting of the Northeast Alliance Consortium.

  • High School Posters - posters in the high school classes that let students know about Alliance opportunities that were posted in August and January
  • Tech Center Posters - posters in the technology center classrooms that let students know about Alliance opportunities that were posted in August and January
  • College Credit Catalog - a catalog of the courses offered through the alliances as they relate the primary partner
Another innovative idea was sending a letter home to each student's parent a few weeks before graduation. The letter contains contact information for the parents such as college contacts, tech center contacts and how to help the transition including what to do when the transcripted credit doesn't show up.

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